A television commercial touting the business skills of a rising young executive only serves to make her look less than professional.
First aired during the 2010 Super Bowl, National Car Rental sends the wrong corporate message to would-be presenters in a corporate world. Continue reading
The way you speak, look, and interact with an audience is compounded by how understandable your content is in relation to what you know. Audience evaluations that include these elements can now be linked to research data to measure a speaker’s effectiveness. The SPICE Model is helping speakers and organizations improve the seminar experience. READ MORE —>
A more effective message is one that allows a presenter to “own” the content wholeheartedly, so that the delivery appears more natural. In a featured article published in the December 2010 PresentationXpert newsletter, Tom Mucciolo shares some ideas on ways to enhance content using stories, analogies, descriptive words and more.
Read the whole story: 7 Tips for More Compelling Presentation Messages